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Day 2 · Interview 09 of 2212:55 PM · Moscone West

Phil Hong

Co-Founder, GuideAI

A voice-driven operating system for regulated industries.

The full conversation

6:24 · every question and answer, tightened. Tap a line to jump to it.

The short version

3:04 · Phil's answers, condensed.

Clips

6 short clips, captioned, in vertical and widescreen. Free to download and repost.

Susie from Iowa wasn't on ADP

“I have a funny story. Previously, I was part of the founding team at Finch, I actually had this one experience when I had sold Transamerica deal. And as part of that deal, I was responsible for onboarding Susie from Iowa…”

0:47
Download 1080p: 9:16 21 MB · 16:9 22 MB

Building got easier. Distribution is king.

“What's the hardest part we're actually building this company is it building the tech finding the customers or actually the human part in the team part Right now it's finding customers I think the tech is compressing and …”

0:36
Download 1080p: 9:16 15 MB · 16:9 16 MB

We win with trust. We shake hands.

“A big question right now is like build versus buy every time, right? And the way that we differentiate is that we've been building in this space for the last two and a half years. And we are extremely experienced and ade…”

0:35
Download 1080p: 9:16 14 MB · 16:9 15 MB

AI won't take what boring companies own

“The boring industries, in my mind, are the types of industries that are gonna stick around for a long time. Right now, I think a lot of startups sell to startups that sell to bigger startups. And we don't know what's goi…”

0:35
Download 1080p: 9:16 14 MB · 16:9 14 MB

Start today. Keep pounding pavement.

“Start today and just keep pounding pavement until you figure it out I think a lot like a lot of the value in building businesses exists after the first 10-20% of everyone trying something and then giving up So yeah, just…”

0:22
Download 1080p: 9:16 8 MB · 16:9 8 MB

A voice-driven OS for regulated industries

“GuideAI is a voice-driven operating system for regulated industries. So essentially, we work with, you know, financial services industries like 401(k) companies, insurance companies to not only guide users through their …”

0:27
Download 1080p: 9:16 10 MB · 16:9 12 MB

At the booth

Team photos from the expo floor.